I served as Digital Producer for the 2016 Victoria’s Secret Fashion Show in Paris, France, overseeing the digital execution of one of the year’s most-watched global fashion events. I managed all video integration for the fashion show website, led the VS Live Pre-Show streaming on YouTube, and coordinated broadcast distribution in partnership with CBS. The 2016 Fashion Show garnered record reach and engagement in publicity, social media and viewership.
Martha Hunt for the 2016 Fashion Show.
Fashion Show homepage, post broadcast. December 2016 update.
Fashion Show Watch, Video Landing Page. October 2016 launch.
Fashion Show Watch, Video Landing Page. November 2016 update.
Fashion Show Watch, Video Landing Page. December 2016 update.